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E-E-A-T for a Design Studio: How to Prove Real Experience
E-E-A-T is not a ranking switch, but it shapes how Google judges your site. Here is how a design studio or agency can show real, checkable experience.
1 day ago5 min read
We Rewrote a Service Page - To Optimise for AI Overviews: Before and After
A step-by-step before-and-after rewrite of a typical agency service page, showing exactly what makes a page easy for Google's AI answers to quote.
3 days ago5 min read
Google AI Mode and the New Search Box: What Changes for You
Google's biggest search overhaul in 25 years puts AI Mode at the centre. What it means for your traffic, and five things to do about it.
4 days ago4 min read
Search Console's AI Reports: What They Show (and Don't)
Two Google core updates in 2026, and the same message both times. What 'people-first content' means in practice, and how to audit your own pages.
6 days ago5 min read
Is Your Website Safe After Google's Spam Update? 12 Checks
A 12-point self-check for business websites after Google's 2026 spam updates: thin pages, reviews, doorway pages, pop-ups and more. Takes an afternoon.
6 days ago5 min read
Google's 2026 Spam Updates, Explained for Business Owners
Four Google spam updates in 2026, the latest running two weeks. What they target, who gets hit, and what a business owner should actually do.
Oct 65 min read
Generative Engine Optimization: How to Get Your Business Cited by ChatGPT, Gemini and AI Search
How to get your business cited by ChatGPT, Gemini and AI Overviews in 2026 — what generative engine optimization actually involves, and what it doesn’t.
Sep 77 min read
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